Analysis & evaluation

The basis of every strong strategy

The more you know about the strengths and weaknesses of your brand, about your customers and competitors, the better will be your reaction - with the right strategic positioning or convincing measures for your target group.

The teams of our brand and advertising agency here in Braunschweig will help you to get a clear picture of your brand’s status quo through comprehensive structural analyses. We deal with your mission statement, your unique selling point (USP) and your positioning. By analyzing the market and competition, we closely examine your rivals as well as your customers. How strong is the market saturation, which target groups do competitors address, which needs and preferences do they have?

We profit from many years of experience with customers in various industries.

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Strategic positioning

We develop a strong positioning for you that clearly highlights your unique advantages and strengths - of course precisely tailored to the needs of your target group. This sets you apart from your competitors and strengthens your competitive position.


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Do you need an individual offer?

We are looking forward to taking care of your request.

„Our work is based on thorough analyses. Individually tailored concepts are only possible when we know your targets and your target group.“


Svenja Helbsing | Head of PierraaDesign
Unit PierraaDesign