Product marketing

Unique concepts for your product


For us, successful product marketing considers a variety of aspects: A clear unique selling point (USP) & a strong positioning, attractive product design & packaging at the point of sale (POS), targeted communication with a strong recognition value.

We build your product brand on the basis of extensive analyses and never lose sight of your customers. Our team of consultants, graphic designers, photographers, copywriters and conceptual creators work with you to develop a brand concept that sets your product apart from the competition and works across all channels.

On this basis, we make it tangible with the help of a strong claim, appropriate core messages and an appealing design in pictures and text. We create individual communication concepts, campaigns and advertising material - always along the Customer Journey. For B2B and B2C. So that you can celebrate strong sales figures at the end of the year.

The result: a harmonious and unique overall concept that makes the special features of your product directly tangible. An important advantage in the daily struggle for market share.

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Packaging design

Cleverly designed packaging draws attention and distinguishes your product from competitive offers. At the same time, the customer is inspired by the brand and convinced by the most important advantages.

We would be pleased to create a unique packaging design for you, during product development or in the frame of a brand relaunch.


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„Striking icons provide basic orientation for the customer and are indispensable anchor points for every timeless design.“

Annette Isaak-Keller | Graphic Designer
Unit PierraaDesign